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Rebecca Judd for JAGGAD Official Launch Event

Rebecca Judd for JAGGAD Official Launch Event

Rebecca Judd for JAGGAD Official Launch Event 

The only way to end the Spring Carnival this year was to kick start it with a sweat and detox -an explosive workout to launch the Rebecca Judd for JAGGAD collection!


Held at Up! Athletic found at St Kilda Lifesaving Club, we had an active afternoon overlooking the foreshore of St Kilda Beach where the sun was shining through the windows and the guests had the beautiful sand, sea and sun to view upon during their workout.


Music was pumping and excitement was building with Khahn Ong on the decks playing tunes to ease minds away from the pain of a workout, release the endorphins through their sweaty session and get them feeling excited for the hour or so ahead of exercise!


With the key theme of this event being about ‘Balance’ rediscovering or trying something new in the form of exercise, we put the guests through a series of workouts with significant trainers in the health and fitness sector.


There was a sea of baby blue and navy/charcoal panels along with a splash of pale pink, as guests were all decked out in the latest Rebecca Judd Balance range. Utilising our trademark fabrics and design lines to flatter, these garments perform with key features focusing on ventilation to your hot spots and fashion-forward elements, making it a match made in heaven for both those who love exercise and equally, fashion.


First trainer up was Laura Henshaw- model, law student and co-founder of Keep It Cleaner- an app to kick starting your fitness routine to think clean, eat clean and live clean with boxing workouts, HIIT, running and meal plans.


Laura brought the energy, raising heart rates and leaving nothing behind putting the ladies through a gruelling start with a HIIT workout including 5 minutes of burpees to finish off this first section of the day!


One things for sure, our guests today were definitely getting a workout- we just hoped they had more left in the tank for the workouts to come!!!


Next up was Lilian Dikmans- a Muay Thai fighter and trainer at Tribute Boxing. Bringing the heart rate down after the HIIT class, this section of active workouts was all about technique. Sequences of shadow boxing inclusive of kicking the bags as Lilian displayed her skills and got the guests moving together with repetitive movements.


With quick drink breaks in between sets, and a swipe of the sweat towels across foreheads, they then moved to their next rotation- strength & spin.


With half moving to the bikes for spin Timea, group fitness trainer from Up! Athletic and United Ride as well, got the ladies spinning and circling to the beat of the music.


Meanwhile, Melissa Armstrong owner of Up! Athletic and all round fitness warrior took some of the ladies through an intensive set on the slider discs, skimming and using all limbs to get their bodies from the front to back of studio.


This brought us to the end of the sweat session, and boy did they all bring it! An amazing effort by all and no one left anything behind… watching on, it looked absolutely exhausting!!!!


With media wall, blooms and nametags for placement being provided and executed by The Style Co, the creative design featured key elements, colours and shapes embodied in the RJXJAGGAD collection. The soft pinks, blues and white filtered through floral and table arrangements to compliment the tableware and furniture supplied by Dann Event Hire.


Post workout refuel treats were supplied by Green Cup which looked too pretty to eat with acai bowls, protein balls, smoothies all on offer for guests to fill their bodies with nutrients & replenish their muscles and bodies accordingly.


Women’s Health & Fitness Magazine live streamed the workout to their Facebook following – here you can watch the workout from start to finish!


A huge thank you to Up! Athletic for letting us use their beautiful space for the afternoon- what an amazing venue to workout in!


Thanks to everybody who came and to our suppliers!

Sponsors for the day who gave our guests the essentials for a sweat session- A sweat towel from Adairs, Dry shampoo to fix hairstyles post workout from Klorane and Skincare and lip-gloss from The Skincare Company.


Shop the Rebecca Judd for JAGGAD collection in store or online HERE


Venue: Up! Athletic:


Images by Hugh Davies.

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